If you have an upcoming project and want to get some eyeballs on your fab work by promoting it, that’s great! Just don’t give away the farm. Paint a picture, share teasers, offer a snippet or sample, but keep the guts of your new project hush-hush.
Bad news: not every platform has stellar analytics.Â
Good news: there are plenty of third-party platforms that do! Tailwind has great analytics for both Instagram & Pinterest and I recommend them for their Smart.bio alone!
Answer every message (except the spam ones, of course) and reply to every comment. At the very least, give it a like.Â
If you don’t think you have the time, consider hiring a VA (virtual assistant) or SMM (social media manager).
You don’t need to appear or sound like you always have your stuff together! Even people with employees and/or teams don’t always get it right.Â
The one thing that is a must? BE TRUE TO YOURSELF or you will end up stuck on what to post.