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Writing down any goal is important, but you should really make it a point to get your business goals down into a visual format.
That isn’t just because it’s easy to forget.
There’s actually a lot more to it.
Let’s take a look at why.

Double Your Odds
The simple act of setting a goal (even if it’s just in your mind) doubles your chances of success. That’s a pretty big deal in itself, isn’t it?
Take it a step further and write them down (use pen and paper or even an app on your phone).. increasing your odds of success ten-fold.
Kinda mind-blowing huh?
Paging Psychology & Mental Health
Let’s dive into a few mental and psychological processes that are at play here.
These will give us a glimpse as to why it’s an effective use of time to get our goals on paper.Â
Easier to Remember
It’s a lot easier to remember something once it’s been written down.
You’ve experienced this first-hand with your grocery list.
When you make a mental list of 10 or 15 things, you’re likely to forget about half of them when you get to the store. If you wrote out the list and then end up forgetting it on the counter, chances are you’ll still be able to remember the vast majority of the items you needed.
This is explained through the fact that information has to be moved from one area of the brain to another to turn it from thoughts into written words on a page.
A process called encoding is also involved. All of this helps you retain and store the information better.
It’s why we’re encouraged to take notes during lectures, workshops or webinars.
Upon Further Review
Last but not least: writing down your goals means you have something tangible that you can refer to and/or review regularly.
This adds another layer of cognitive processing and increases your chances of success even further.
Sadly, only a very small percentage of people make the time to regularly review and evaluate their goals.
The ones that do? Well, they are some of the most successful and highest achieving people out there.
So what does that tell us? It’s something we should all probably do as well.
To Sum Up:
- Start by setting smart goals.
- Write them down in as much detail as possible.
- Set aside some time to review them regularly (weekly, monthly, yearly, daily).
Give it a try for the next quarter.
- Set yourself a goal.
- Be specific.
This could be something like finally creating that first paid product or adding an extra $500 to your bottom line.
Decide:
- A deadline for when you’ll reach your goal
- Your plan to get there
Look at it every morning.
This will help you stay on track and make time in your busy day to work on making progress towards your goal.Â
Stock Photos:
resources
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